Three lucky teams across the country who need the refresh the most will receive the ultimate “Rec Refresh” including custom jerseys, a celebrity coaching session and more.

CHICAGO, July 18, 2022 /PRNewswire/ — Recreational sports leagues are back and in full effect this summer! Whether your team is kickballing or bowling, Jim Beam is here to give your team some much-needed refreshment as you come together to tackle the season ahead.

Starting today, recreational sports teams across the United States can visit for a chance to win a Jim Beam Highball Rec Refresh package by verifying their age, sharing their favorite team’s memory, and explaining why their team needs an upgrade. Whether you play softball, soccer, kickball or even pickleball, any 21+ recreational team that might need a refresh will have the chance to receive the ultimate upgrade. Submissions will be accepted until July 29, 2022and three eligible teams will be selected in early August.

From post-game Jim Beam Highballs, to outfitting teams with custom gear for each player, to even bringing in a former pro player as a guest coach, this refresh package will be the start of a fantastic season.

Each Rec Refresh package includes:

  • A $5,000 tick to take the tab on league fees and new equipment
  • A virtual coaching session with a former professional athlete, baseball champion and star Nick Swisher
  • Custom swag for each player including hat and jersey
  • Coolers for storing ingredients to make refreshing handmade Jim Beam cocktails.
  • Instacart gift cards, worth $1,000for Jim Beam Handmade Highball bindings for post-game gatherings

“As recreational teams safely come together to play together this summer, the Jim Beam Highball Rec Refresh Contest will give players a fresh start, this summer or whenever they’re ready to hit the court together,” said Sarah Cordoba, Jim Beam Senior Brand Manager, North America Marketing. “We all deserve to celebrate being together again with friends who feel like family, whether it’s enjoying a Highball after a big win or feeling fresh with brand new gear and uniforms. team.”

Even though teams don’t need to be refreshed, they can still enjoy a refreshing Jim Beam Highball during the hot summer months. The Highball, which is made by mixing chilled Jim Beam Bourbon with ice cold, highly carbonated ginger ale, is the perfect option for those looking for a light and refreshing drink.

To learn more about Jim Beam, visit or follow @jimbeamofficial on Instagram and @jimbeam on Twitter. To learn more about Rec Refresh, visit

About Jim Beam® Bourbon

Jim Beam is the world’s best-selling bourbon, crafted by seven generations of family distillers since 1795. Fred Noah, Jim Beam’s 7th generation Master Distiller, has remained true to the family recipe passed down from generation to generation. The Jim Beam product portfolio includes Jim Beam Bourbon, Jim Beam Black, Jim Beam Double Oak, Jim Beam Devil’s Cut, and Jim Beam Rye, among other offerings.