Rosheika Grant knew she wanted to make an impact in the world of sports even though she was not athletic. Little did she know that in 2021, she would have a platform to do so when she received a Chevening scholarship.
Rosheika is one of 17 Jamaicans awarded in 2021/2022. Chevening scholarship to enroll in a one-year master’s degree in the UK. She will study sports management, politics and international development at Loughborough University in England.
“I don’t remember exactly when I fell in love with the sport, but I remember being a little girl captivated by the excitement of the West Indies playing cricket and our athletes at the 2000 Olympics in Sydney, Australia . It was difficult for me to escape the development of an appreciation for sport because both of my parents are passionate about sport. As I got older and exposed to more and more sporting events, I realized that this passion ignited by cricket and athletics quickly spread to football, basketball and almost any event where a person would show mental and physical courage after periods of intense training. and preparation ”, says Rosheika JIS News.
Rosheika, a Chelsea Football Club fan, is the producer of the Caribbean’s premier sports podcast, “The Drive Phase Podcast,” and the executive producer of the Caribbean’s premier athletics podcast, “The Track and Field Exchange”.
“There is so much that goes into sport, and I think enough attention is not being paid to sports administration, including the welfare and proper marketing of local athletes. Through my selected degree program, I hope to learn more about global standards and practices … which I can apply in Jamaica to help transform the sports industry into a full-fledged economic source, which in its turn. turn, further develop the industry, ”she says. .
Rosheika points out that although Jamaica has trained some of the best sportsmen in the world, sponsorship and funding remain an obstacle to the full development of the sector. According to her, this can be partly resolved by effective brand management for young athletes and future athletes.
“When I come back, I want to work with the athletes to help them manage the brand because I believe our athletes are among the best in the world. However, often they do not have the proper tools to market themselves and their talents to attract financial support, ”the public relations manager said.
She shares that one of the most valuable lessons she has learned from sport, which has come in handy throughout her life and her scholarship application process, is to always bet on yourself and never under -estimate the value of hard work and determination.
“I love the sport not only because of the performances, but because there are so many stories with lessons of triumph and failure on how the sport has changed the lives of many people. Sport has saved many of our athletes from criminal life, it has helped them provide for their families and become ambassadors for their communities, ”says Rosheika.
The UK-linked researcher points out that one of the issues she wants to address in sport is gender-sensitive training. In 2020, she hosted the first Women’s Health and Athletic Performance Forum, which focused on female athletes and the menstrual cycle. The forum, which garnered media attention, featured Olympian Natoya Goule; Doctor of the Reggae Girlz team, Dr Gillian Lawrence; Sports journalist, Trishana McGowan; Head of Women’s Athletics at Excelsior High School, Coach Michael Vassel; and the representative of the Trinidad and Tobago Olympic Committee, Rheeza Grant.
“At the forum last year, several athletes spoke about the shame they feel during their period because many coaches do not take into account how they feel mentally and physically during this time. I think this is an oversight that needs to be urgently addressed, as global studies show that female athletes around 15 are dropping out of sport in droves because of it. Gender-sensitive training is going to be a big area of interest for me when I return because, if left unchecked, it can weaken the country’s ability to consistently produce high-level female athletes ”, shares- she does.
Rosheika, who is excited about her future trips to England, took the opportunity to encourage professionals to apply for the Chevening scholarship.
“This is a wonderful opportunity made possible by the UK government, and I want professionals of all ages to apply for the scholarship if they are serious about nation building and having an impact in the world. Applications close on November 2, 2021 and the scholarship website provides a wealth of resources to help you with the application process, ”she says.
Over 270 Jamaicans have received Chevening scholarships since the first Jamaican cohort in 1984. Founded in 1983, Chevening is the UK government’s global scholarship program aimed at developing world leaders by providing them with the opportunity to undertake postgraduate studies. UK.