India’s leading advertising-driven video streaming platform, Viacom18 and Voot, is known to build an engaging and strong content list for its diverse audience. Additionally, in an effort to reach and captivate new audiences, Voot has partnered with the world’s largest poker league in terms of prize pool and participation, Poker Sports League to launch and host the very first series. Docu-Reality on poker in India – Poker Mantra presented by Pocket52, exclusively on its AVOD platform.
Speaking about the series, Minds Sports League Co-Founder and Marketing Director Sidharth Mishra said, âThe five-part docu-reality series, Poker Mantra, directed by Sreetama Ray, will take viewers through the history of the game. poker in India, as well as interviews with famous poker and mental coaches, league teams and sponsors who believe in the future of poker. With the aim of breaking down barriers and misconceptions about poker, the series aims to shed light on the past, present and future of poker in India. Our supervising producer, Karan Vig, overcame unseen challenges while filming in times of covid; and, we still managed to get virtual shoots as well as live shoots done with top poker players such as Kanishka Samant, Kunal Patni, Romit Advani, Abhinav Iyer, Abhishek Goindi, Niharika Bindra, Muskan Sethi, the reality series will educate viewers about the important money management life lessons learned from poker. Launch scheduled for the 16the In July 2021, Voot’s association with Pocket52 Poker Sports League will further strengthen the platform’s commitment to its viewers.
Speaking about the association, Chanpreet Arora, AVOD (Voot) Manager of Viacom18 Digital Ventures, said, âAt Voot, we have always strived to provide differentiated and engaging content to connect with our users. The unique concept of Poker Mantra will educate enthusiasts on the nuances of the game and create visibility for the sport. Our association with Poker Sports League is also an opportunity to bring new users to the platform. We look forward to bringing more unique and innovative content to our viewers on Voot. “
The series will also interview players like Kanchan Sharma, Rajat Sharma, Aniket Pradhan, Harshit Jaiswal and Nitin Dhamija, Mahima Das Walia and Radhika Shankar, who will share how one can achieve success by studying and training hard.
Speaking of the poker trip to India, Pocket52 Founder and CEO Nitesh Salvi said, âAt Pocket52, we strive to provide our players with a better gaming experience. Pocket52 is the online poker platform # 1 in India for mobile and desktop users. It was indeed a proud moment for us to partner with Season 3 of the Poker Sports League as title sponsor. We are now delighted to say that this tournament momentous virtual documentary series is ready to air on VOOT, for the first time in India. We’re sure the thrill of the game will keep any poker enthusiast on their feet, and it will be a great learning experience for all. The thrill of real money gaming, when mixed with a classically designed docu-reality series, is sure to entertain millions of our players on its online poker gaming platform in India.